Developing a new hotel or converting an existing property can be a complex process, but IHG helps you take care of every detail.
That means comprehensive support through our smart systems and dedicated teams, who work closely with you at every stage of the hotel lifecycle. It’s a powerful delivery system, where each element works together to contribute to shared success.
Supporting you on an exciting journey
The beginning of our work together sees our experienced Developer and Analyst teams assess every opportunity to ensure your future IHG-branded hotel has the potential to succeed in its chosen location.
Our Design and Engineering team helps you deliver a hotel design tailored to your specific market, ensuring the right brand experience for guests and maximising resources and opportunities for your business.
Our Hotel Opening Team provides guidance throughout the pre-opening phase, while our Hotel Opening Manager tool helps you manage the key tasks to ensure everything runs smoothly as we celebrate getting your doors open.
IHG’s strong employer brand and reputation helps us attract the industry’s leading candidates, with specialist People Tools in place to help you handle the hiring process, provide training and develop your teams.
We help drive demand to your hotel in the pre-opening phase by taking reservations, and once you’re open our tailored sales and marketing support helps you to maximise performance.
Once you’re up and running, we support your property in multiple ways – from procurement and sustainability and operational efficiency tools, to converting demand into profitable revenue streams.
Choose the right approach for you
There are two main ways to work with IHG: operating your hotel yourself as a franchise or letting us manage your hotel for you. Take a look at which approach works best for you.
Our franchised model lets you be in business for yourself, but not by yourself. As a franchisee, you can brand your hotel with one of our popular and trusted brands, and benefit from a powerful loyalty programme, strong Guest Reservation System, procurement programmes and technology. Our comprehensive tools also include revenue management and marketing programmes to generate demand and drive business.
The franchise agreement is generally a standard contract, which can vary slightly by brand or by country.
With our managed model, we manage your hotel for you so you can benefit from the high standard of service we provide around the globe.
As the hotel owner, the ownership of the physical building remains with you. Typically, the senior management, such as the General Manager and the Financial Controller, are IHG employees with the oversight to build a successful team.
Management contracts usually include two separate fees: base and incentive. The incentive fee is a share of profits, which aligns our interests with yours and rewards us for running your hotel profitably.
Project Types
Given the unique requirements of each development, we work closely with owners to determine the most appropriate configuration for their hotels. Projects generally fall into one of four categories:
Ground-up construction allows developers to incorporate individualized design aspects to meet specific market demands. We also offer award-winning, streamlined prototype design concepts for our mainstream brands.
IHG has a proven model for converting properties for each of our brands. Our property improvement planning (PIP) and hotel opening processes and teams facilitate swift, efficient transition for both staff and property, ensuring a superior guest experience and solid operational performance.
This successful model combines the hotel with retail, office and/or residential components, yielding construction synergies among adjacent assets. Hotel services may also be offered to residents/tenants, generating an incremental revenue stream.
Combining two brands together allows the properties to share common space, staff, and construction and operational resources, while maintaining each brand's unique identity. This concept also offers the ability to attract a broader mix of guests to the same location.
Branded residences
Nestled within our exciting and fast-growing Luxury & Lifestyle hotels and resorts portfolio is a strong branded residences offer. Whether your project is a new build or conversion, our branded residences offer is designed to elevate your project to deliver the prestige and lifestyle our brands are known for.
IHG has more than 430 Luxury & Lifestyle hotels and resorts globally, with almost 50 world-class residences open or in our pipeline and we’re continuously adding more outstanding properties in the world’s most sought-after urban and resort destinations.
IHG branded residences unlock the privileges of ownership and our residences portfolio is built on a foundation of deep tailored relationships with a shared commitment to success. Our Branded Residences team has the experience and expertise to help you successfully execute and operate branded residential projects through all phases including development, legal, design & engineering, marketing & brands and operations.
For more information on IHG’s residences offer, please contact [email protected]
Frequently asked questions
Our development team are on hand to discuss your project but we have provided answers to some common questions below.
Working collaboratively with our development partners and owners is fundamental to our success. At every stage of the hotel life-cycle, IHG offers support and systems to ensure processes progress smoothly; from initial development through to on-going operations. Our approach allows for deeper owner/operation interaction as well as optimised performance at a hotel level. Find out more how we’re with you every step of the way.
Each development project, whether managed or franchised, is unique and our Hotel Lifecycle & Growth team is available to help owners and investors at every stage of development. Get in touch with one of our developers and find out how we will combine our experience and capability with your vision.
Our goal is to help shape the future of responsible travel together with those who stay, work and partner with us. We will support our people and make a positive difference to local communities while preserving our planet’s beauty and diversity, not just today but long into the future. Find out more: Responsible business - InterContinental Hotels Group PLC (ihgplc.com)
We're focused on executing our clear and proven strategy to deliver industry-leading net rooms growth over the medium term. Find out more about our Investor News and in our Shareholder Centre here: https://www.ihgplc.com/en/investors
Every day, we respond quickly and thoughtfully, ensuring that we do the right thing for our guests, colleagues, hotels and owners, plus the many local communities of which we’re proud to be a part. We take great care over our decisions, so that we make responsible choices for both today and the long term. Find out more Our response to Covid-19 - About us - InterContinental Hotels Group PLC (ihgplc.com)
Is your question not answered above? Please have a browse on our website or alternatively just get in touch and we’re happy to help with all your development related questions: Get in touch.
Meet your local team
Get in touch with one of our local development team members to find out more about your own personal journey to working with IHG.
Ready to start your owner journey? Get in touch with our team of experts to find out how IHG Hotels & Resorts can bring your hotel vision to life. Let’s create something special together.
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