Style, Soul and a Story in Every Stay
We believe that a hotel should be more than just a bed for the night. Where you stay when you’re away from home should be comfy and charming. Somewhere you can walk in and instantly unwind with a few little luxuries to help you settle in. That’s why every one of our unique spaces is thoughtfully designed, with heaps of character and a dash of wit. From 80s kitsch to haute couture, royalty to reportage, each Ruby hotel has its own unique story and design, rooted in the city it calls home. And we pride ourselves on supporting all things local, from the food we serve at breakfast to the bands who play in the bar.
Global presence
Data as per: 30 June 2025
All About Our Guests
Ruby is for the modern, cost- and style conscious traveller who seeks a place with character, where they can enjoy a great night’s sleep, a powerful shower, and locally crafted interiors – all in a vibrant city location. Convenience is key: they want tech-enabled experiences, like self check-in and the ease of no check-out, so they can spend more time living and less time waiting. No unnecessary extras, just what matters – laid-back comfort, high-quality design, and affordable prices.
Ruby is one of the market leaders in the growing premium urban lifestyle segment. The brand stands out through a focus on prime locations in the heart of the city, well thought-out designs, intelligent processes and excellent value for money. Ruby delivers a compelling owner value proposition while delighting guests. As well as access to IHG’s expert teams, systems, procurement programmes and powerful loyalty offer, owners benefit from optimised returns through an efficient, flexible lifestyle offer.
Looking for more information about Ruby hotels? Our resource library offers downloadable brochures, videos and more.
Resources