A New Brand for IHG: EVEN™ Hotels
EVEN Hotels is the first wellness lifestyle hotel brand at a mainstream price-point. The brand was developed to provide a solution for guests who want to maintain their wellness routines while they travel. There are 17 million wellness-minded travelers in the U.S. who struggle to maintain healthy eating and exercise habits, get proper sleep and be productive away from home. EVEN Hotels will support the holistic balance and wellbeing of these guests by enabling wellness in travel at an affordable price. With healthier food and beverage options, a best-in-class fitness center and in-room fitness zone, and a unique service culture, the brand offers a new way for travelers to maintain their wellness routines on the road.